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The Crateit DNA

Hands, heartaction.

When Crateit was founded in 2021 the vision was clear: to make wooden toys that support children’s cognitive development, and at the same time provide meaningful work for people who are too often overlooked in the labour market. That is still our foundation.

+350
Meaningful jobs created
+20
Protected productions 
+100k
Pieces of toys produced
— Our mission

We develop more than toys.We develop people.

Chapter I · How it started
Crateit workshop, people working side by side

Affected by personal experience

Martin’s sister-in-law Cecilie lives with a rare chromosomal condition, a path full of challenges but also of a warmth all of its own. Tonny grew up with a mother who worked in care homes and sheltered workshops, and formed a deep connection early on with people who have special needs.

Both have lived close to people whose challenges have left a lasting mark on them. People who see the world in their own inspiring way, and who have just as much to give as anyone else.

That understanding has become part of the Crateit DNA.

Chapter II · Real responsibility
Crateit workshop, Odense

What does responsible production mean?

For us it means taking real responsibility for the people behind the product. Making something that contributes, to children and adults alike, to community and to the future.

We put production in the hands of people with special needs. A decision rooted in respect and affection for people who meet life with a different kind of vulnerability, and a different kind of strength.

At Crateit, there is room for everyone – regardless of the challenges life has given them. We develop toys that give children ownership and pride in what they have created themselves. At the same time, we help build identity and joy in the work for adults who have often been excluded from the labor market.

— Vision

A world where play builds bridges between people.

We dream of a world where every product contributes to both children’s development and adults’ dignity. Crateit is here to be a global example of how creative play and social responsibility can go hand in hand: a sustainable business where children and adults both thrive.

— Mission

We build identity, community and pride, one toy at a time.

We make wooden toys that nurture children’s imagination and cognitive development, and we make them together with people who are too often overlooked in the labour market. Alone we can do little; together we can do a great deal.

Hands, heart, action.

The three words that carry everything we do. Three values we return to every day, in every decision, every production run, every toy.

Hands, practical craft
№ 01

Hands

The practical work and the craft that let people contribute and make something of value. Every single part is shaped, assembled and packed by people, not machines.

Heart, care and empathy
№ 02

Heart

The care, the empathy and the human element in everything we do. Together we build an inclusive community with room for everyone, whatever life has handed them.

Action, real change
№ 03

Action

Turning values into concrete action, every day. We create positive change through the work we provide for the people around us. Words are not enough.

Our symbols

Tre tegn der bindervores historie sammen.

In the logo and in the products you will find three symbols we keep returning to. Each one tells part of the Crateit story.

The fingerprint

Every print is unique, just as every person is. The handmade, the personal, a reminder that everyone has worth and a place in the community.

The heart

Humanity, community and a deep care for everyone who is part of Crateit. People are at the centre of everything we do, never just a product.

The growth rings

The rings in the wood stand for the cycle of life. Just as every person has a story worth telling, set into our wooden toys.

Map of Denmark showing the Crateit sheltered workshops

Danish production sites.

We are proud of every sheltered workshop that handles Crateit production day in and day out. From Esbjerg through Odense to Sønderborg and Viborg, adults with special needs work side by side with the Crateit team.

All of it made close to you, with attention to both the people and the materials.

Become part of our community

Everyday glimpse of Crateit

Glimpses from the sheltered workshops around the country. This is where our toys come to life: every day, every pair of hands, every story.

Christoffer takes the lead, Viborg
Viborg
Skills development

Christoffer takes the lead

Christoffer uses his technical skills not only to get going quickly himself, but to teach his colleagues how the machines work and build a better flow through production.

Room for everyone, Odense
Odense
Community

Room for everyone

Here there is room for smiles, professionalism and diversity, and every single toy is characterized by both skill and heart..

Good days, Sønderborg
Sønderborg
Ownership

Good days

In Sønderborg the mood is always high when producing Crateit toys for all the children of the world.

Together we can, Esbjerg
Esbjerg
One unit

Together we can

The whole team in Esbjerg is ready to make Crateit toys for all the children. One unit that knows together we can do what alone we could only half finish.

Teach me how, Sønderborg
Sønderborg
Responsibility

Teach me how!

We love to help each other and take responsibility! Especially when there is a new one that needs to be trained in how to pack the toys in the right boxes..

Value in everyday life, Sønderborg
Sønderborg
Identity

Value in everyday life

Jørgen loves to be part of the production in Crateit. It keeps him employed and he feels included in a large community where can contribute value.

Want to join us?We are still growing.

Alone we can do little; together we can do a great deal. We are on a mission to change how the world thinks about socially responsible production. Become part of the community, as a customer, a partner or a sheltered workshop.

Contact us